NightFood is tackling a big consumer problem. Over 75% of adults ages 18-54 snack regularly between dinner and bed. The most popular choices are cookies, chips, ice cream, and candy*. It is understood that these popular nighttime snack choices are not only unhealthy, but contain ingredients that can be disruptive to sleep quality. NightFood has set out to offer consumers better nighttime snack options, launching a line of products that satisfy nighttime cravings in a better, more sleep-friendly way.
*All industry statistics from Symphony IRI State of the Snack Industry Report 2013 and 2014
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